As much as I love my Wii U, and in terms of overall investment, consider it to be the best console so far of the current generation, I will be honest that it’s now time for Nintendo to update their image and policies. Even though on April 1st, they had some amazing gaming announcements like the Fire Emblem/Shin Megami Tensei crossover game, I won’t be blinded by their gaming announcements to not talk about these changes. This will focus more about the business side of things. I will make a separate list of games they should be working on.
6. Make more of your games have online multiplayer capabilities.
Listen, you put online multiplayer in Mario Kart and Super Smash Bros., why not in your other games? Why doesn’t Mario Party 10 have online multiplayer? With how Mario Party 10 and the 3DS Mario Party game, Mario Party: Island Tour is designed, they are meant for quick rounds. Why does Splatoon have a voice chat option instead of no voice chat at all? I understand that the online gaming community can be a bunch of stubborn and toxic-spewing piles of waste, but don’t punish the players that are actually not jerks online. Just saying Nintendo, while not every single game needs to be online, there should an option for online capabilities to play with friends that are not on the couch next to you.
5. Fix how you sell Amiibos!
Listen, I don’t care if it’s actually your fault or the retailers’ fault, Nintendo, but stop with how you are handling Amiibos. We shouldn’t have to deal with scalpers or people who are buying out a majority of the Amiibos people want. Granted, Amiibos are the best “toy” peripherals, compared to Disney’s Disney Infinity or Activision’s Skylanders because of how they work with a lot of Nintendo’s properties, but we should be able to pick them up with no hassle and not have to deal with the scum that buys the stores out and tries to secondhand sell them through Ebay.
4. Get third party developers/publishers back
Even though 2014 showed that third-party developers have no idea what they are doing and need to stop listening to the old men investors that are running the companies, at the end of the day, third-party support is needed. It’s not just you, Nintendo, that needs to collaborate with third-party developers and publishers. Both sides need to play ball. It takes two to tango, and whether you like it or not, third-party developers are needed to give a console more offerings than your first-party developers.
3. Don’t innovate just to innovate!
I forgot where I saw this, but in an interview, Shigeru Miyamoto talked about how they would like to make a new F-Zero, but they wouldn’t know what to do with the license. Well, why not make a well-designed, fast-paced racing game? I know we have Mario Kart 8, but it doesn’t mean we can’t get F-Zero too. Sure, there needs to be innovation in the industry, but we also like our games well-designed and fun. For example, Bayonetta 2 and Super Mario Galaxy 2 didn’t really do anything super-duper different than the first games, but they were polished, tight, and incredibly satisfying experiences. All they would need to do is make well-designed levels that complement the fast-paced speed the games are known for, and not be teeth-grindingly difficult. Sure, we need innovation and more creativity among the big budget games, but in the end, we want games that are super fun.
2. Improve your marketing!
This is another sore spot for Nintendo, because unless it’s their first-party releases, they don’t really focus on advertising their other products. I barely saw any advertisement for two of my favorite games on the Wii U, The Wonderful 101 and Bayonetta 2. Don’t just stick to children-oriented channels. Gamers are both old and young now, Nintendo. Think about expanding onto other TV channels or websites. Heck, one of my favorite elements of Nintendo’s 2014 E3 event was the stop-motion sequences done by the guys that make “Robot Chicken.” They were cute and rather entertaining. That is what worked with PlayStation All Star Battle Royale advertisement; they got the “Robot Chicken” guys to make the commercials for their game. Just show off gameplay, and not just a montage of cutscenes. Why not have YouTubers that are not tied down to a big name site or Twitch streamers play your game in hour-long videos? Granted, Nintendo is branching out more since Splatoon is getting some advertisement with Playboy, but the progression of having better advertisement is not moving fast enough.
1. Nintendo’s Copyright Policy/YouTube Partnership Program.
Yeah, not like anyone didn’t see this one coming. As much as I love Nintendo and think they have some of the best game designers around, they really and I mean really need to update these copyright policies and get rid of that stupid YouTube Partnership Program. You know what the worst thing about Nintendo’s copyright policy is? It’s the fact that they are not from Nintendo of America or Europe, but Nintendo of Japan. The reason why they definitely need to change this is because while you can understand that Nintendo wants to protect its property and all that legal stuff, here is the thing. Not many companies are doing this anymore. Other developers or companies don’t really mind reviewers or lets players on YouTube use their games to record footage for a review or series of videos because it gives them free publicity. Plus, people will get to see the gameplay in action, that isn’t some pre-made trailer or gameplay video from the publisher. You know, like what Gearbox did with Aliens: Colonial Marines. Of course, Nintendo is in their right to do this legal stuff and have a list of games that YouTubers and streamers can look at, but it’s really limiting and constrictive. If Nintendo can somehow make a legal deal that can work out for both YouTubers and Nintendo, then everything will be fine and dandy.